There are a lot of advertising tools that a business can use online. You have a beautiful website and an inviting mobile app. But, many businesses are still undecided on which one to use. Using high-quality web and mobile apps of ruby on rails, you can probably level up your competition in the market.
What is a high-quality web?
A high-quality web or website has these characteristics:
- Unique content
- Demonstrate expertise
- Unbiased content
- Accessibility
- Usability
- Attention to detailed
- SEO optimized
- User engagement and interaction
- Better than the competition
- Speed
- Social
- A balance between content and ads
Create quality website
Considering the characteristics of a high-quality web, how do these translate into practice? What can you do to increase the quality and Google trust of your web? Below is your helpful guide on how you can create a good and presentable website
- Check the uniqueness of the content of your web
- Go mobile
- Tidy up the content
- Find out what the readers want
- Minimize the number of ads on your web
- Make a fast-speed load web
- Work on social media promotion
- Check the bounce rate
- Check the competition
- Keep the website healthy and spam-free
All this information can help you create a presentable and high-quality web. However, this is not enough. There are more tools to use. It is a mobile app.
What is a mobile app?
A mobile app or application is a computer software or program application designed to run on a mobile, such as a phone, watch, or tablet. It is specifically developed for small, wireless computing devices, it is not for desktop or laptop computers.
Types of mobile apps
There are three types of mobile applications, namely:
- Native apps. These apps are built specifically for mobile devices’ operating systems.
- Web apps. These apps behave the same as native apps but are accessed via a web browser on a mobile device.
- Hybrid apps. These apps are hybrid applications that look and feel like native apps. It has some features:
-
- Home screen app icon
- Responsive design
- Fast performance
- Function offline
But, these apps are web apps that are made to look native.
Categorizing 3 types of mobile apps
Educate yourself on how to categorize the three types of mobile apps.
- Native apps. These apps are created for one operating system or specific platform.
- Web apps. These apps are responsive versions of the web that work on any operating system or mobile device because they are delivered using a mobile browser.
- Hybrid apps. These are a combination of both native and web apps. But, wrapped in a native app that can have its own icon or can be downloaded from the app store.
So, if your business is still not equipped with these modern tools, it is time to have them now.